R.O.I. Case Studies - Part 3

Tweet Today we bring you part three of a four-part series highlighting
successful cases from our portfolio of client work.

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Challenge: A large national retailer with 43,000 employees needed to distribute custom benefits packets to each employee announcing updated insurance enrollment information. The previous year the print provider had problems with improper inserts, lengthy delays and budget busting costs. The job consisted of variably printed booklets with perforated enclosures, custom statements and some generic booklets all inserted into 9x12 booklet envelopes. Inserting integrity was critical and all envelopes had to be presorted for maximum postage discount.

Solution: AccuLink utilized sheet-fed, digital and web offset equipment to produce the printed materials. Special software was incorporated to presort, map and barcode data on the variably printed sheets. Inserting equipment with intelligent barcode readers insured that each envelope received the correct inserts and all pieces were gathered in presort sequence to qualify for the lowest presort postage rates.

Result: 100% accuracy was maintained throughout the imaging and inserting process. The coordination of printing and mail inserting processes all in-house kept the production costs and time to a minimum. Print and postage savings amounted to over $10,000 and the project mailed 3 days ahead of schedule and three weeks faster than the previous year.

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Tune in Tuesday for part 4: Utility Company Looks For Unique Inserting Solution.

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